A Cereal in 111 Parts

Congratulations to Kellogg’s Cornflakes on their 111th birthday.

I love days like this, because they give me the opportunity to learn something new. I mean, I didn’t know that while John Kellogg created the cornflake, it was his brother, William, who added sugar to them and marketed them as a breakfast food. John and William fell out over it in the traditional American way – i.e. they got lawyers involved – and, thankfully, William won.

John intended his cornflakes to provide a healthy and rounded addition to the nutritional intake of those resident at his sanitarium. Today, we should probably think about breakfast in the same way – as the healthy foodstuff intended to inject bit of goodness into a day that could so easily go down hill.

Mind you, some of use like to mix our cereals – and I don’t think that would have gone down well with the good Doctor.





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